Last Updated on February 16, 2024 by Flavia Calina
Tumblers aren’t just swag—they’re powerful marketing tools that leave lasting impressions and cost-effectively elevate your brand. Unlike one-time ads in newspapers or social media, they’re a continuous form of exposure.
Pricing tumblers is a delicate balance of material costs, labor, shipping, and third-party hidden fees. It’s essential to set competitive prices that are both attractive and profitable.
Brand Recognition
Unlike other promotional products, laser-engraved custom tumblers leave a mark that lasts. These durable symbols of quality amplify your brand, reminding customers of your products and services each time they take a sip.
Promotional tumblers Clarksville TN, are a powerful marketing tool for business events, seminars, and speaking engagements. Handing them out to attendees increases brand exposure and fosters a sense of community. They’re versatile, allowing people to use them for hot and cold drinks.
For instance, when Stanley launched its viral TikTok campaign featuring a woman holding up her nearly indestructible tumbler, the company immediately saw increased sales and resale prices on its website. It also made a difference at its physical store locations, where people lined up out the door to be the first to get their hands on one.
Long-Term Exposure
Unlike reusable coffee mugs, tumblers are durable, long-lasting promotional items that can keep your business logo in circulation for a long time. This can boost brand exposure over a significant period and leave an enduring impression on your audience.
Stainless steel vacuum-insulated tumblers are a popular choice for people on the go, as they’re designed to withstand rigorous use and can last a lifetime. They also offer a range of benefits, from being aesthetically pleasing to ensuring a safe and healthy drink experience.
Personalized tumblers are an excellent way to promote your business and make an impact at corporate events and retreats. Providing custom-printed tumblers as part of the event experience will help raise brand awareness and create an impression that your company is environmentally responsible and caring. It will also show that you value your audience’s needs and desires, and this can boost customer loyalty.
Convenience
Tumblers are designed to keep beverages at the perfect temperature. Double-walled insulation keeps drinks at optimal temperatures for hours, whether a piping hot cup of coffee in the morning or an ice-cold beverage to quench your thirst during the summer.
Additionally, insulated tumblers are durable and long-lasting, ensuring they remain hygienic for years. They’re easy to clean, and their sturdy design helps prevent dents or breakage from big drops.
While assigning a dollar value to raw materials and labor costs is relatively simple, it can take time to determine how much your time is worth. However, a pricing calculator formula can help you accurately calculate your prices and ensure sustainable profit margins. Shipping and third-party fees can also add to your overall cost, so it’s essential to consider these additional expenses when setting your prices. Multiple shipping options can help mitigate these extra costs and offer your customers flexibility.
Sustainability
Sustainability is the long-term goal of ensuring that resources remain accessible while managing environmental, economic, and social challenges. It requires shifting from traditional business models to ones that promote sustainable development and provide new growth opportunities.
Companies that promote a sustainability strategy benefit from increased employee engagement, improved morale, and higher productivity. A commitment to sustainability also reduces company risk by addressing environmental, economic, and social challenges that may impact future profits and business potential.
Tumblers that feature a corporate logo and message act as walking advertisements, helping to increase brand awareness. By providing reusable tumblers at events, businesses can further boost their reputation and appeal to eco-conscious attendees. This is a cost-effective way for small business owners to leave a lasting impression on current and prospective customers while showing their support for the environment. Read more exciting articles on Today World Info